I exist at the intersection of art + law.

Shelley B. Fullwood is a graduate of the University of North Carolina at Chapel Hill and of the North Carolina Central University  School of Law. She not only studied at North Carolina Central University’s School of Law but also served on its faculty. Prior to joining Olive & Olive, she served as the NCCU Intellectual Property Law Institute’s Trademark and Copyright Fellow and also as Supervising Attorney for the Trademark Clinic within the NCCU IP Clinic where she trained and supervised student practitioners in the area of United States trademark prosecution, and advised clients on intellectual property issues for media and online content, including social media platforms.  She also was a frequent speaker on the Institute’s programs on issues related to intellectual property law and at other programs around the area. 

At Olive & Olive, Shelley focuses on copyright and trademark protection, and on intellectual property agreements.  She has been involved in identifying and protecting trademark rights for multiple university and academic clients, and assists clients in discerning the nature and scope of their protectable properties and how best to choose among the alternatives available to maximize their protection. She assists clients in protecting and monetizing their artwork, social media, web content, brands, and a wide range of other properties; and is skillful in negotiating the ever-changing rules and regulations of the United States copyright and trademark offices, staying abreast of new technologies and their impact on protection.

 
 

 
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Education

  • Juris Doctor, NCCU Law, 2015

  • B.A., Journalism & Mass Communication, UNC Chapel Hill, 2007

  • The Madeira School, 2002

Bar Admissions

  • North Carolina State Bar

Memberships

  • American Intellectual Property Law Association

  • International Trademark Association

  • Durham Bar Association

  • The Fraternity of Delta Psi

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Speaking Engagements

  • NIL, Brand Conference, ALT LEGAL, 2025

  • Navigating of IP Attorney Practices: Leveraging Technology in Academia & Private Practice, Law & Technology Symposium, 2024

  • Copyright & AI, Law & Technology Symposium, 2023

  • Racism & Branding, Moderator, IP & Social Justice Summit, 2021

  • Totally on Brand, Bebop Creative Rights, 2021

  • IP Law for StartUps, NCCU x GOOGLE Tech Weekend StartUp Competition, 2019

  • Can I Trademark That?, NCCU Law Virtual Justice Program, 2019

  • Can I Copy That?, NCCU Law Virtual Justice Program, 2019

  • IP Law for All, NC Central University, 2017 - 2018 (visited more than 30 classes & discussed IP rights with more than 500 students)

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Extracurriculars

  • NC Lawyers for Literacy

  • Ambassador for the Durham Chamber of Commerce

  • Amateur Lyra Aerialist

  • Amateur burlesque performer

  • Avid gardener

  • Volunteer Knitter, Sweaters-4-Puppers